Parte de Departmental Records
Series III consists of records created by the Brand Marketing & Communications (BMC) department, also called Creative Services. The records primarily consist of Creative Service samples created for the New York City Marathon and date from 2000-2013, though samples from the 2005, 2006 and 2009 Marathons are missing. Originally housed in binders, the records are arranged chronologically, and most include the sample accompanied by a Creative Service project agreement, which provides pricing and quantity ordering information. Many samples also include corresponding digital design files stored on CD-Rs. Samples include: race applications and brochures; official letters of acceptance; certificates; race credentials and passes; maps; programs; stickers; designs for posters and signs; and mailings sent to applicants and entrants.
The series also contains samples from other NYRR races and events, including the New York City Half Marathon (2007-2008) and the US Olympic Team Trials for the Men’s Marathon (2007), t-shirt designs for weekly races, and mailings, race brochures and applications sent to NYRR members.
Series III also contains samples of sponsor summaries from the New York City Marathon (2001-2003). For the 2003 ING New York City Marathon, there is a final version of the sponsor summary as well as draft summaries for each sponsor, which include Asics, Gatorade, ING, and Ronzoni, among others.
New York Road Runners